Facebook, Whatsapp and Messenger will soon all have Meta’s new AI helper.

Meta’s free artificial intelligence assistant, Meta AI, is rolling out across its social media platforms WhatsApp, Instagram, Facebook and Messenger.


Thursday, Meta revealed that Meta AI, its free AI helper, is now available on all of its social media sites, including Facebook, Instagram, WhatsApp, and Messenger. It’s the biggest move the company has ever made into AI.

Mark Zuckerberg, CEO of Meta, said in a video that the helper can answer questions, make animations, and take pictures. The latest big language model from the company, called Meta Llama 3, was used to make Meta AI. It was also revealed on Thursday.

Meta’s AI tool competes with OpenAI’s ChatGPT and Google Gemini. However, Meta has teamed up with both Google and Microsoft to offer results from their search engines, which is a unique twist.

In the video, Mark Zuckerberg, CEO of Meta, said, “We think that Meta AI is now the smartest AI assistant that you can use for free.”

Meta stock went up more than 1% by the end of the day Thursday.

Meta AI is built into the search box of the Facebook, Instagram, WhatsApp, and Messenger apps. This makes it easy for users to ask questions that the new tool can answer.

The company said that Meta AI users can ask for suggestions on restaurants, help planning a trip, or ideas on how to decorate a new flat.

The release says that Meta AI can also be found on the website “meta.ai,” where users can ask the helper to help them with things like writing a business email or fixing a math problem. Users can record their talks so they can look back on them later.

MetaAI said that the image-making feature of the helper will be available on WhatsApp and the MetaAI website in the test. As users start to type, a picture will appear, and MetaAI will give them suggestions on how to change or improve the image. The pictures can also be turned into GIFs that move and can be shared.

Meta showed off Meta AI in test form for the first time at its Connect event in September. From Thursday on, the helper will be available in English in more than a dozen countries, such as the United States, Canada, New Zealand, and Australia.

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