TikTok tries out 60-minute movies, moving into YouTube territory.

TikTok, a short video platform that became famous for 15-second lip-syncing videos, is now trying 60-minute video uploads with some artists as a challenge to YouTube, which has been around for a long time.

According to a screenshot he posted on Thursday on Meta Platforms’ Threads, the feature, which was first made public by social media expert Matt Navarra in the UK, lets users upload from both the mobile app and their PC.

Friday, a request for comment was sent to both TikTok and its Chinese owner, ByteDance. Neither company replied right away.

TechCrunch reports that the company told them that the feature is only available to a small group of people in certain areas and that they have no plans to make it public any time soon.

TechCrunch cited TikTok as saying that the longer time limit gives artists the freedom to try out new or expanded types of content.

The short video app has more than a billion users around the world, but in the US, one of its most important areas, it is having both political problems and tough competition. US President Joe Biden signed a bill into law last month that gave ByteDance 270 days to get rid of TikTok’s business in the US. If it doesn’t, the app will be taken off of app shops. To overturn the ruling, the company and some of the authors have taken the case to court.

YouTube and Instagram, which are already well-known for their videos and social networks, have released their apps to compete with TikTok. A study released in March by the data company Sensor Tower found that almost 94% of TikTok users in the US had also looked at YouTube in the past 90 days. Additionally, 80% of TikTok users used Instagram, and 68% looked at Facebook, both of which are owned by Meta Platforms.

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